Aaron
roselo
Going towards
AI-native design solutions
I’m Aaron, a Senior product designer with 12+ years turning complex data and financial workflows into interfaces people actually trust. Now doing it faster with AI woven into every stage, from research synthesis to prototyping.
Currently @ ClimatePartner GmbH.
Product Designer: AI, Marketing and Strategy
Product Designer: AI, Marketing and Strategy
Case Studies
ecolytiq
Sole senior UX designer for ecolytiq, a sustainability-as-a-service platform used by banking clients including HSBC and Mashreq, reaching 33 million consumers and helping avoid 520,000 tons of CO2e.
ProTunes One (Product)
AI-powered music licensing platform for creators worldwide. Owned end-to-end product design and strategy as the sole product designer, helping secure €1.5M in seed funding and cutting monthly churn by 60%.
ecolytiq SDK
Led UX architecture for ecolytiq's SDK, a modular alternative to its white-label product built with Visa, letting banks integrate individual carbon-data components into their own apps with their own design system.
rückla
Self-directed case study: rueckla, a speculative digital banking app for intuitive financial management. Ran the full UX process end to end, research, testing, and a high-fidelity prototype, to demonstrate process depth outside client work.
What it's like to work with me
Core Strengths
A.I. Forward Design
Product Design
Brand & Marketing Design
Social + Performance Design
Accessibility, Diversity Principles
Multi-Industry Experience
Notes from the AI-assisted design floor
Hello World: I'm back to blogging!
It's a Hello World post from Aaron Roselo!
Finance Ops Platform MVP: A GenAI Assisted Case Study, From Ideation to Wireframing - Part 1
Sharing (from a Designer's perspective) my experience using newly-acquired GenAI skills to create a FinOps MVP prototype, from Ideation to Wireframing.
Survey Analysis with ChatGPT: Filtering the noise, getting more user insights
I share how I use ChatGPT to cut through survey noise, reduce biases, and quickly turn cancellation feedback into insights. A practical way I’ve been saving time while still uncovering what really drives user churn.
Hello World: I'm back to blogging!
It's a Hello World post from Aaron Roselo!
Trusted by teams at
Quick Facts
12+ years of experience across four industries
I've worked professionally in design for over 12 years, with deep experience across Advertising, FinTech, GreenTech, and AI. I'm always open to industries that push my thinking further.
What I bring to your team
I'm a design generalist at the core. My strongest work sits in product and marketing design, backed by a broad view across design and media formats.
Tools and technical range
I work daily in Figma, Adobe Creative Suite, and Webflow, plus AI tools including Figma Make, UXPilot, Midjourney, and ChatGPT.
Industries I've worked in
Over 12 years working with brands, startups, and businesses across industries, with long term depth in Crypto and Fintech, Greentech, and more recently AI Music. Always looking ahead to the next challenge.
Current availability
I'm currently employed, but always open to a conversation about full time remote or hybrid roles in Berlin, Germany. Have a project in mind? Reach out anytime.