About

I'm a multidisciplinary senior designer with over 10 years of design experience, delivering innovative digital solutions across diverse industries. Proven track record in leading user and consumer centric design strategies that enhance product engagement and drive business growth.

Let's start building your brand's story today!

10+

YEARS
DESIGN EXPERIENCE

5

IN-HOUSE POSITIONS

50+

SATISFIED CLIENTS

4

COUNTRIES

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Who am I?

My name is Aaron, originally from the Philippines but have been calling Germany home since 2015. Design has always been the center of my life, whether professionally or personally. I've found myself in different parts of the world, always involved in creative spaces.

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Influences

My design approach is deeply influenced by the minimalist and functional aesthetics of the Bauhaus, combined with the precision and elegance found in Japanese art and architecture.

Regularly visiting museums allows me to draw direct and indirect inspiration from both historical and contemporary works, enriching my creative process. Additionally, I make a point to stay updated on evolving design standards, ensuring that my work is both modern and relevant. This blend of influences and my ability to quickly adapt to new trends and industry standards.

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Philosophy

I believe in the Japanese concept of Kaizen 改善 both in my personal and professional life — constant improvement through small, meaningful steps. As a designer who values both creativity while aligning business goals, I always strive to blend innovation with strategy. By continuously refining work for clients and employers, I ensure that my designs not only inspire but also drive results - proven with my years of experience in the field.

Experience

Senior UI/UX Designer

ecolytiq

Greentech

Berlin, Germany

2023

Senior Marketing & Product Designer

Smart Valor

Crypto

Berlin, Germany

2022

Senior Marketing Designer

NURI

Neobank

Berlin, Germany

2021-2022

Senior Graphic Designer

Red Pineapple Media

Digital Advertising

Berlin, Germany

2018-2020

Freelance

Manila, Philippines
Various Industries
Dessau + Berlin, Germany

2014-2018

Digital Agency Manager

Lomography

Lifestyle

Manila, Philippines
Hong Kong, Hong Kong
Vienna, Austria

2008-2014

Graphic Design Intern

Styles Entertainment

2007

Education

UX Design

CareerFoundry

2024

UI Design

Designlab

2022

M.A. Integrated Design

Bauhaus Dessau
(HS Anhalt)

2016-17

Cert. Digital Marketing

Ateneo de Manila University

2011-12

B.A. Multimedia Design

Ateneo de Manila University
Award for Graphic Design

2004-08

Skillset

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Product

Balsamiq
Figma
Adobe XD
Miro
Zeroheight

Creative & A.I.

Adobe Creative Suite
After Effects
Illustrator
InDesign
Lightroom
Photoshop
Premiere
Affinity Suite
Designer
Photo
Publisher
Animation (gif)
Canva
DaVinci
Midjourney
Cursor

Web

Adobe Dreamweaver
HTML/CSS
Wordpress
Webflow
Google Web Designer/DV360 (HTML5)
Strapi and other similar CMS Builders

Office

Apple Office Suite
Asana
ChatGPT
Communication Tools (Slack, et al)
Figma Slides
Google Gemini
Jira
Confluence
Trello
Microsoft Office Suite

Brands I've Worked With